Jeffrey Gitomer is one of my favorite business personalities. His books, blogs, videos and seminars on sales and selling contain the kind of practical, no-nonsense nuggets that can only come from someone who not only has a true passion for his craft, but has truly mastered it. Such as:
"Your Mother taught you everything you needed to know about connecting to people before you were 10 years old: make friends, play nice, tell the truth, take a bath and do your homework!"On the other hand, Dan Ariely's observations are a not exactly motherly, unless your mom is a cognitive scientist and behavioral economist. His belief is that you can't always trust your intuition, or your eyes. But his delivery is every bit as pithy, and his conclusions are as trenchant, as Gitomer's.
Enjoy your week, all you moms and mom's helpers. Be clean, be helpful and be mindful of your irrational behavior.
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